Gallery entry

Project title: New-fashioned BT

Creative genius: harrypotter, 15

our project is creating an idea for BT's new advertising campaign on the importance of the internet. We came up with the idea of comparing old technology and new technology to show how easier and faster it is to use new technology and that it is worth people investing in it. It answers the brief as it shows how much faster information can be related through the internet rather than pen and paper. We chose working adults as they have to use the internet for work, and if they are a journalist then fast internet connection is vital, and so they have to make video calls online, have to use e-mail to corespond with colleagues and, if they run a building business, they might have to order supplies and equipment/supplies over the internet and would need that to be quick and precise. We have created a prezi presetation of our ideas, http://prezi.com/xytldxxyftmf/untitled-prezi/?kw=view-xytldxxyftmf&rc=ref-11565225 and have also made a draft video of our advert, http://youtu.be/QFQYq4VMJJA

New-fashioned BTNew-fashioned BTNew-fashioned BTNew-fashioned BT

DEADLINE: 29th Mar 2013

PRIZE: Please Note the deadline for this brief has passed. Please still upload your work to the gallery as the brand will still be able to view your ideas.