Gallery entry

Project title: Your Money Your World

Creative genius: RSAAcademy, 14

Our app idea combines the real world and the virtual world by adding endless hours of fun. Select the items you wish to buy in real shops, using  your mobile phone barcode scanner: e.g. A new pair of jeans. A thermometer will indicate whether you have nearly saved enough against your item via the thermometer (hot and cold)

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Judge's Comments:

Good use of research here (only 18% of their peer pupils were saving). Good slogan because it tackles the common misconception that saving compromises the here and now - "live for now, save for the future". You can do both! Makes a clear point that saving is about immediacy because it relates it to things people want in everyday life

DEADLINE: 15th Jun 2012

PRIZE: Please note the deadline for this brief has passed. Please still upload your work to the gallery as the brand will still be able to view your ideas.